Celebrating Women Entrepreneurs: She’s Connected by AT&T Contest

Women-owned businesses bring diversity, creativity, and strength to the landscape of small business entrepreneurship. Recognizing this impact, AT&T has launched She’s Connected by AT&T, a contest offering major financial support and visibility to female small business owners. If you own a business with under 50 employees and are driven to make a difference, here’s all you need to know.


What Is the She’s Connected by AT&T Contest?

She’s Connected is an annual contest designed to elevate women small business owners by providing them not just with funding, but with recognition, storytelling, and connectivity. The program is backed by AT&T and is part of its initiative to amplify women entrepreneurs, especially those whose businesses are making a community impact.


What Do Winners Receive?

  • Grand Prize: $50,000 in cash toward your small business.
  • One-year AT&T service with a new device.
  • Unique exposure via AT&T’s She’s Connected platform, including feature content with AT&T athletes and entrepreneurs.
  • Four runners-up will receive $5,000 each.

Who Qualifies?

To be eligible for the She’s Connected by AT&T Contest, you must:

  • Be the sole or majority owner of a woman-owned business.
  • Have 50 employees or fewer (whether full- or part-time).
  • Be a legal resident of one of the 50 U.S. states or Washington, D.C., and be 18 years or older.
  • Have a business registered and operating within the U.S.

Key Dates & Deadline

  • The application period is open now and ends September 30, 2025 at 11:59 PM ET.
  • Finalists will be contacted in November 2025, and the Grand Prize winner will be notified by December 1, 2025.

Why Apply for She’s Connected by AT&T?

Here are a few compelling reasons:

  • Substantial $50,000 funding to scale your business.
  • Media exposure via AT&T’s network and content platforms.
  • Support and mentorship—being part of a contest with visibility and connection opportunities with prominent entrepreneurs and athletes.
  • Recognition as a woman business owner contributing positively to your community.

This contest is not just about winning money—it’s about being seen, heard, and having your story uplifted.


How to Apply

  1. Review the eligibility criteria carefully.
  2. Complete the online nomination or application form via AT&T’s She’s Connected contest page.
  3. Prepare responses to the required essay-questions: your business vision, how you’d use the prize, and how your mission aligns with AT&T’s purpose “Connecting Changes Everything.”
  4. Submit all required information before the September 30, 2025 11:59 PM ET deadline.

She’s Connected by AT&T is a powerful opportunity for women entrepreneurs to gain financial support, increased visibility, and meaningful recognition. If your business qualifies, this contest could be a transformative platform.


Ready to make your impact known? Apply for She’s Connected by AT&T before September 30, 2025, and give your business the exposure, support, and boost it deserves.